Aflevering #247 English - Are You Photographing To Win. Or Just Trying Not To Lose?

We like to think we make rational decisions in our work. About clients, money, about which projects to accept or refuse. But when I look at the conversations I have with photographers every week, I see something else. Many of those decisions are not rational at all. They are driven by something underneath. And that somethinh is scarcity or trust. In this episode I talk about a pattern I see all the time in photography businesses: staying too long with the wrong clients, spending huge amounts of time on small savings, or saying yes to work that slowly drains your energy. On the surface it looks practical but underneath, it’s often fear. I also share a more personal story about where my own scarcity mindset came from, and why those patterns can stay with you much longer than you expect. Because in the end, one question matters more than most photographers realize: Are you playing to win. Or are you simply trying not to lose? If this episode resonates with you, this is exactly the kind of work we dive into inside my program Photography, Money & Mindset. A program where we look not only at your photography, but also at your business decisions and the beliefs that quietly shape them. The new edition starts at the end of March. You can already join the waitlist here. People on the waitlist get the first access, the best price, and a few limited bonuses.